We first showed you the Rivian lineup from the 2018 LAAS (Los Angeles Auto Show). Rivian displayed their R1T and R1S Pickup and SUV, and up until yesterday, haven’t sold one vehicle. Now, we revisit the brand with an order of 100,000 units from Amazon Founder and CEO, Jeff Bezos.
What is a company advertising, “Electric Adventure Vehicles” doing selling cargo vans? Rivian is taking part in Amazon’s “Climate Pedge”; their effort to make the company carbon-neutral.
Is this move one that is steering in the right direction or is it a mistake? Add your thoughts below.
Great post.